Director of Sales -   EdTech

Position Overview

The Director of Sales for our EdTech company will be responsible for leading and managing the customer acquisition team, driving sales strategies, and ensuring successful customer engagement and retention. This role focuses on achieving customer acquisition targets, qualifying leads, closing deals, and working closely with the operations team to support our business objectives. The Director of Sales will play a pivotal role in growing our customer base and ensuring customer satisfaction and credibility.

Key Responsibilities

1. Leadership and Team Management

• Lead, manage, and motivate the customer acquisition team to achieve monthly sales targets.
• Oversee the recruitment, training, and development of the sales team on a contract-to-hire basis.
• Set clear performance goals, monitor progress, and provide regular feedback to the team.

2. Customer Acquisition and Retention

• Develop and implement effective sales strategies to acquire 20 new customers per month on a monthly retainer model.
• Identify and qualify potential customers, understanding their needs and aligning our solutions to meet those needs.
• Conduct sales meetings, presentations, and negotiations to close deals.

3. Sales Operations and Collaboration

• Work closely with the operations team to ensure the smooth setup and functioning of location offices.
• Coordinate with other departments to ensure customer requirements are met and expectations are exceeded.
• Monitor and ensure customer satisfaction throughout the sales process and after closure.

4. Customer Credibility and Contract Management

• Conduct thorough assessments of potential customers to ensure they meet the credibility standards required for contract agreements.
•  Manage contracts and ensure all terms are adhered to by both parties.
•  Address any issues or discrepancies promptly to maintain customer trust and satisfaction.

5. Performance Monitoring and Reporting

• Track and report on sales performance metrics, providing insights and recommendations for improvement.
• Analyse market trends, customer feedback, and competitor activities to inform sales strategies.
• Prepare regular reports for senior management on sales activities, achievements, and challenges.

 Qualifications

•  Education: Bachelor’s degree in Business, Marketing, Sales, or a related field. An MBA is preferred.
•  Experience: Minimum of 20 years of experience in sales, with at least 5 years in a leadership role, preferably in the EdTech industry or a related field.

 Skills:

•    Proven track record of achieving sales targets and driving business growth.
•    Excellent leadership, communication, and interpersonal skills.
•    Strong negotiation and closing skills.
•    Ability to build and maintain relationships with clients and internal stakeholders.
•    Proficiency in CRM software and Microsoft Office Suite.

 Competencies

• Strategic Thinking: Ability to develop and implement effective sales strategies that align with business goals.
• Customer Focus: Commitment to understanding and meeting the needs of customers.
• Analytical Skills: Ability to analyze sales data, market trends, and customer feedback to drive decision-making.
•  Team Leadership: Strong ability to lead and develop a high-performing sales team.
•  Problem-solving: Ability to address challenges and resolve issues efficiently.

 Work Environment

 Location: Bengaluru 

 Travel: Occasional travel may be required to meet with customers and oversee location offices.

 Reports to: Chief Executive Office

Application Process

Interested candidates are encouraged to submit a resume and cover letter detailing their qualifications and experience. Please include “Director of Sales  EdTech Application” in the subject line.

This job description outlines the key responsibilities, qualifications, and competencies required for the Director of Sales position in an EdTech company, focusing on customer acquisition, team management, and collaboration with the operations team to achieve business objectives.